Writer: Sarah Athar (Delhi, India) Editor: Arpita Jena (Baripada, Odisha, India) Could the secret to looking your best have less to do with expensive makeup and more to do with the colours you wear? Let’s find out where you stand in the trend of transforming fashion, beauty and self-expression around the world . Introduction Picture…
Tag: Korean Makeup
THE GLOBAL IMPACT OF K-BEAUTY: WHY IS IT WORTH THE HYPE?
Ayushi Dhiman, New Delhi In the past few years, South Korea has emerged as a leading soft power nation. With the rise of popularity of K-pop, Korean movies and dramas; the reputation of South Korea has grown immensely. But apart from music and entertainment realm, there has been another driving force that has benefitted the…