Written by: Jasmine Khan (Dubai) and Riya Choudhary (Delhi)

Edited by: Jasmine Khan (Dubai)

The much-anticipated one-of-a-kind Hallyuism Festival was organized by Korean Culture India Fan Club at Bata Chowk SOCIAL, Faridabad, bringing the fans of Korean culture living in Delhi-NCR together for an unforgettable celebration of all things Hallyu and beyond. The event was held on 29th September 2024 and was sponsored by Koja (@kojaindia) and Jenna (@jennas_korea). It was a lively blend of K-pop performances, K-beauty, and fashion that aimed to bring the fans together. This festival provided a platform for fans to connect and share their passion for K-pop through magical vocal and dance performances. Dive into our exclusive coverage to discover the moments and highlights that made this event a fun experience for every hallyu enthusiast.

View this post on Instagram

A post shared by Hallyuism | Korean Culture | K-Pop | K-Drama (@hallyuism_india)

Performances + DJ Party

The vibrant festival took off with the dance performance of Miss Urvi who did the opening ceremony by performing on K-Pop mashup songs including Nayeon’s ABCD, Karina’s Up and Le Sserafim’s Antifragile followed by the mesmerising vocals of Miss Rashi Nim who performed on BTS’ Jungkook’s Still With You. After that, the stage was taken by the dynamic Miss Vasundhra Singh who treated us to a high-energy dance performance mashup followed by the talented Miss Unnati Singh Bilwal as she captivated us with her vocal performance on Love, Maybe by Secret Number. The stage was set on fire with the electrifying dance performance of Mr. Kevin Thapa who moved to the beats of BTBT and Guilty. This was just the beginning as the audience prepared themselves for an extraordinary vocal experience of Miss Karthika Pillai who performed on EXO’s Monster followed by the dazzling K-pop mashup performance of Miss Ananya on XO (Only If You Say Yes), S-Class, Dionysus, Chk Chk Boom, LALALALA, Pink Venom, and Standing Next to You.

Then we welcomed on stage Miss Rishika who danced on Jennie’s hit song SOLO and brought the K-pop music to life with her expressive movements. Gracing the stage next was Miss Unnati’s second round of performance on Jungkook’s Euphoria and she didn’t fail to mesmerise the audience with her captivating musicality and infectious enthusiasm. Next was the dance performance of Miss Sushmita who goes by the stage name Sushi on Get a Guitar by Riize and Meow. Her stage presence commanded attention and applause. After that, the audience was ready to be amazed once again by Miss Karthika who carried out an electrifying performance on BLACKPINK’s See You Later followed by a thrilling dance mashup by Miss Vasundhra that kept us on the edge of our seats. The audience throroughly enjoyed the next set of performances put together by Miss Unnati on Beautiful by Crush and ZXT (featuring Mr. Naveen, Mr. Navneet, and Mr. Nitish) as the talented trio brought the K-pop energy to the stage with their mashup of popular K-pop hits such as LALALALA by Stray Kids and Super by SEVENTEEN.

After the first set of performances, the stage was took over by Miss Jenna (founder of @iyeppeo_official) who carried out an interesting K-beauty session along with a quick K-beauty quiz where the winners got some skincare goodies from her. This session was not only fun but also informative as she shared her insights on the importance and the right technique of doing the skincare routine. She had also set up her stall to showcase her newly launched skincare brand’s products.

Post this session, the performances resumed once again. Miss Meenakshi aka MIN brought her amazing energy to the stage as she performed on Zoom by Jessi, Maestro by SEVENTEEN, and Chk Chk Boom by Stray Kids followed by the unforgettable performance of Miss Unnati on Cosmic by Red Velvet. With effortless turns and captivating stage presence, Miss Muskan Gupta took the stage as she delivered the dance performance on Pretty Savage, Filter, and Rockstar. Afterwards, the audience braced themselves for the dynamic mashup of Shut Down and BTBT by Miss Sushmita. Up next, we had the soulful Miss Meghna who graced the stage with the beautiful rendition of Is You followed by Mr. Kevin’s high-energy performance on Blue Check and Chk Chk Boom. Moving on, we had the captivating vocal performance of Miss Rashi once again on Eyes, Nose, Lips and Miss Vasundhra’s powerful dance performance on KAI’s Rover. We are still not over with the heartfelt enchanting duet performance by Miss Unnati and Miss Karthika on Everytime (Chen & Punch). The performances reached towards it conclusion with the epic performance put together by the ETERNALS Dance Crew who performed on Chilli, Chk Chk Boom, Smart, Standing Next to You, and SG.

Once all the solo and group performances were over, the audiences moved on to enjoying the delicious food and drinks served at the venue partner, SOCIAL, during the lunch hour. The menu was expansive with ample options to choose from and everyone seemed to enjoy a lot especially after the all the energetic and soulful performances.

Finally, the last act of the event was DJ Party featuring Noir and Glitchcase where the stage was open to everyone to join and enjoy to the tunes of their favourite K-pop songs. From event attendees to the performers, everyone joined the fun alike.

Last but not the least, the cherry on top of the event was the K-Pop Flea Market where beautiful pop-up stalls were put up by the lovely merch organisers who brought their cute and aesthetic K-pop inspired goodies to the event that made most of us stop by and purchase something from their collection. Before leaving the venue, everyone was given freebies as a token of thanks. With this, the Hallyuism Festival was wrapped up with a smile on everyone’s face.

View this post on Instagram

A post shared by genrefy (@genrefy.live)

Audience and Performers’ Experience

It was a great experience for me . I was excited and nervous to perform after so long , actually I am shy person and I had this very strong feeling that I would mess up my performance because alot of great dancers were going to perform but the supportive audience really made me feel confident and the location was great too . It was an amazing experience for me and I would like to thank all the organizers for such great event with great memories and freebies – Miss Muskan Sharma

I participated in the event, my experience was fantastic, love the performances of everyone.. I was the one who did the opening ceremony for that event 🙂 love the food too. And all the other singers and dancers group was fantastic 🤩 love them! – Miss Urvi

I love singing and especially K-pop has always had a soft spot in my heart. After participating in the Delhi regional round this year for the All India Kpop Competition, I gained a tribe of people who shared the same fervour as me when it comes to K-pop and overall korean culture. This opportunity to perform at the Hallyuism Festival presented itself to me amidst that. It was an amazing day I performed on three songs – See you later by BLACKPINK, Monster by EXO and Everytime – Chen and Punch as a duo with Unnati. I wanted to portray a charismatic side of myself unlike the ballad songs that I usually sing by performing more rap focused songs, I was able to meet many other great young artists and overall the venue and management was very welcoming! – Miss Karthika

It was a great experience performing at the event, I had so much fun. People were kind and supportive 💜 The food and drink was great. The stalls were well organised and the sitting area was good. The performers were amazing and energetic. They were cheering for me which was giving me more power. Everyone was enjoying and I was happy to see them enjoying – Miss Sushmita (Sushi)

Performing at Hallyuism Festival was an unforgettable experience for Eternals! The energy from the crowd was incredible, and we felt every bit of the excitement while performing. The audience’s enthusiasm pushed us to give it our all.The event was filled with fun activities, and the atmosphere was electric from start to finish. A huge thank you to everyone who made this event so special – Miss Divija (Eternals Dance Crew)

My experience was there is so nice. I meet a lot of people’s there who’s interested in K-pop and K-drama’s. I made so many friends too and I really enjoyed the song’s they sang and I also enjoyed the performances by great dancers. Overall, my experience was fabulous and I hope to join this kind of events more in future too 🫶🏻✨💜 – Miss Jigyasa

Overall Experience

On 29th September 2024, the Hallyuism Festival turned up the volume of K-pop at Bata Chowk Social, Faridabad. With the adequate space provided by Social, the Hallyuism Festival was one of those events that provided a platform for fans to connect and share their love for Korean culture. The best part about this festival was the vibrant vocal and dance performances by the fans including those who participated in the Delhi Regional Round of All India K-pop Contest 2024.

For those seeking a relaxed experience, the event featured a variety of stalls offering K-inspired stationery, handmade bags, beauty products, and more. Also, the tickets were fully redeemable for the food and beverages so we got to eat anything of our choice from the menu of SOCIAL. We must say the food was worth the price and we also got free goodies from Koja. The enthusiastic crowd made it a truly unforgettable experience as the festival left attendees feeling inspired and more connected to K-pop, Korea, and its culture. The Hallyuism Festival was a resounding success!

To all the people who came together to celebrate the universal language of music and dance, thank you for being part of this celebration! We hope you enjoyed the festivities, made memories, and let the music move you! We are thankful to Koja and Jenna for sponsoring the event, and the entire management team at BATA CHOWK SOCIAL, GENREFY, and KOREAN CULTURE INDIA FAN CLUB for this event.

Would you like to join us on the Hallyuism Festival next time? Share your thoughts in the comments!